About Me
Rebel with a cause. Hired gun. Analytics junkie. Optimist. Cynic. Serial envelope pusher. Cult creator. Antihero. Pick one, and Joey embodies it. Recently, Joey has taken on the challenge of “saving the world” by founding sf35, an organization which introduces high-performance capacity entrepreneurs from under-served communities to experienced advisors and customers.
Since launching digitalguestlist.com as a graduate student in 2002, Joey has grown the site to 80,000 subscribers/users, and has advertised thousands of events for Fortune 500 companies, agencies, and high-profile promoters during special events weekends like NBA All-Star, Super Bowl, and Essence Music Festival. And using innovative digital marketing strategies, he has also planned and promoted events in the Southeast for brands such as Crown Royal, Ciroc, Smirnoff, Coors Light, Warner Bros., and Hennessy.
Joey received his Masters of Business Administration from Florida A&M University, where he was also initiated into the Beta Nu Chapter of Alpha Phi Alpha, Fraternity, Inc. He currently resides in Atlanta, GA.
Event Portfolio//
2015
• Cloud 9 R&B Thursdays @ One80 Grey Goose Lounge (Orlando, Every Thursday)
• Crown Royal Black Seersuckers & Sundresses Day Party feat. DJ PNut (Orlando, February)
• Crown Royal Black Seersuckers & Sundresses Day Party feat. DJ Tayrok (Orlando, March)
• • Crown Royal Black Seersuckers & Sundresses Day Party feat. DJ LS One (Orlando, April)
• Ember After Dark Block Party (Orlando, Fourth of July Weekend)
• Ciroc All White Day Party feat. DJ Self (Orlando, Labor Day Weekend)
2014
• Cloud 9 R&B Thursdays @ One80 Grey Goose Lounge (Orlando, Every Thursday)
• Crown Royal Black Seersuckers & Sundresses Day Party feat. DJ LS One (Orlando, March)
• Crown Royal Black Seersuckers & Sundresses Day Party feat. DJ Trauma (Orlando, April)
• Mimosa Lounge @ ALoft Hotel (Orlando, Monthly During The Summer)
• Ember After Dark Block Party (Orlando, May + July)
• Apres Lounge feat. Estelle, Ryan Cameron, & More (New Orleans, Essence Music Festival Weekend)
• Crown Royal All White Day Party feat. DJ M-Squared (Orlando, August)
• Crown Royal Black/Ciroc Peach Day + Night Parties Series @ Hotel Duval (Tallahassee, FAMU Homecoming)
• Crown Royal Black Classic Kickoff feat. DJ Quicksilva (Orlando, Florida Classic Weekend)
• Ciroc Peach Classic After Party feat. DJ Self (Orlando, Florida Classic Weekend)
• Mimosa Lounge @ ALoft Hotel (Orlando, Florida Classic Weekend)
2013
• Cloud 9 R&B Thursdays @ One80 Grey Goose Lounge (Orlando, Every Thursday Started in February)
• Crown Royal Black Seersuckers & Sundresses Day Party feat. DJ Tayrok (Orlando, March)
• Crown Royal Black Seersuckers & Sundresses Day Party feat. DJ Jon Quick (Orlando, April)
• Crown Royal Black Be Cool Memorial Day Weekend Day Party feat. DJ M-Squared (Orlando, May)
• Grey Goose Kickoff Party feat. Kenny Burns (New Orleans, Essence Music Festival Weekend)
• Party Well. Do Good. Powered by Crown Royal Black (Orlando, August)
• Ciroc All White Day Party (Orlando, August)
• Crown Royal Black Day + Night Parties Series (Tallahassee, FAMU Homecoming)
• Crown Royal Black Classic Kickoff (Orlando, Florida Classic Weekend)
• D’Usse Cognac Classic After Party (Orlando, Florida Classic Weekend)
• Skyline: The Art-Inspired New Year’s Affair (Orlando, December)
2012
• Tastemakers feat. R&B Singer Monica (Orlando, November)
• Hennessy Classic Party feat. DJ M-Squared (Orlando, November)
• Classic Kickoff Party feat. Lance Gross & Laz Alonso (Orlando, November)
• Crown Royal Society of the Crown feat. Biz Markie & Doug E. Fresh (Tallahassee, November)
• Crown Royal Society of the Crown feat. Common, Pusha T, & Laz Alonso (Atlanta, September)
• Atlanta Football Classic Kickoff feat. 2Chainz & DJ D-Nice (Atlanta, September)
• Diva’s Night Out feat. Terrence J & Laz Alonso (New Orleans, Essence Music Festival Weekend)
• Red Clay Soul (New Orleans, Essence Music Festival Weekend)
• Bacardi/Bombay Sapphire Day Party feat. Laz Alonso & Biz Markie (New Orleans, Essence Music Festival Weekend)
• Aristocrats feat. DJ Neil Armstrong (Atlanta, June)
• Hennessy/Coors Light Seersuckers + Sundresses (Orlando, May)
• Guest List Only (Tallahassee, April)
• Seersuckers + Sundresses: The Day Party (Orlando, April)
• Grey Goose Terrace feat. R&B Star Miguel & Biz Markie (Orlando, All-Star Weekend)
• Bacardi All-Star Game Viewing Party feat. Kevin Hart & Biz Markie (Orlando, All-Star Weekend)
2011
• Peroni/Bacardi Memorial Day Weekend Sunday Block Party (Atlanta, May)
• Peachtree Village International Film Festival Official After Parties (Atlanta, August)
• ONE MusicFest feat. Chrisette Michele, Anthony David, The Foreign Exchange (Atlanta, August)
• Crown Royal Black Society of the Crown (Atlanta, September)
• Crown Royal Black The Crown Life Lounge feat.DJ MC Lyte (Tallahassee, October)
• A Special Evening Introducing NUVO Lemon Sorbet (Tallahassee, October)
• The Art of Celebration feat. Ciroc Ultra Premium Vodka (Tallahassee, October)
• Coors Light Classic Kickoff Party (Orlando, November)
• Crown Royal Black & Qream Lounge feat. Jermaine Dupri (Orlando, November)
• Ciroc Peach + NUVO Lemon Sorbet Luxury Lounge feat. DJ NV (Orlando, November)
• Smirnoff Vodka Master of the Mix Viewing Party feat. Kid Capri (Orlando, December)
• Final Destination New Year’s Eve Affair. Feat. Idris Elba & Kid Capri (Atlanta, December)
2010
• Crown Royal R&B Dinner Party (Tallahassee, April)
• Smirnoff Be There (Tallahassee, April)
• Crown Royal Black Affair Hosted By Nelly (Orlando, June)
• ONE MusicFest featuring Common, Goapele, & De La Soul (July)
• The Crown Royal Affair (Florida A&M University Homecoming, October)
• Ciroc/NUVO Luxury Lounge feat. DJ Drama (FAMU Homecoming, October)
• Coors Light Classic Kickoff Party (Florida Classic | Orlando, November)
• The Crown Royal Affair feat. DJ Kool + DJ Irie (Florida Classic | Orlando, November)
• Ciroc/NUVO Luxury Lounge feat. Don Cannon + DJ Drama (Florida Classic | Orlando, November)
2009
• Keepers of the Crown (Atlanta Football Classic | Atlanta, GA)
• The Crown Royal Affair feat. Biz Markie (FAMU Homecoming, October)
• Ciroc/NUVO Luxury Lounge feat. DJ Kool (FAMU Homecoming, October)
• The Crown Royal Affair feat DJ 9th Wonder (Florida Classic | Orlando, November)
• Ciroc/NUVO Luxury Lounge feat. Biz Markie (Florida Classic | Orlando, November)
2008
• The Crown Royal Affair feat. DJ D-Nice (Atlanta Football Classic | Atlanta, September)
• The Crown Royal Affair feat. DJ J-Nice (Florida A&M University Homecoming, October)
• The Crown Royal Affair feat. DJ D-Nice (Florida Classic | Orlando, November)
• Tanqueray Lounge (Florida Classic | Orlando, November)
